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PRINCETON, N.J. – July 19, 2020 – (

US based, CerebrumX, a leading provider of Deep Learning and AI based connected car Data Management Platform for the global Automotive industry, today announced its strategic partnership with World Wide Web Consortium (W3C) to bring its proven leadership and expertise to W3C’s automotive working group.

CerebrumX will share its vision and expertise with the global automotive industry towards an enriched unified data platform, provide a strategic direction to the consortium through review of W3C activity proposals and an active role in the automotive working group.

The Automotive OEM proprietary systems and technology as a competitive differentiator is making way for interoperability across the ecosystem of vehicle manufacturers, sensor providers, infotainment, app vendors, telecom, and cloud service providers to leverage the full power of connected car data potential. However, the increased adoption of advancements in digital and telecommunications technology, will need to ensure open and common web standards across collaboration and development efforts.

Through its partnership with W3C, CerebrumX intends to promote a common data model across the automotive industry which will simplify data exchanges, reduce development efforts that result from technology fragmentation in the industry, and enable the automotive ecosystem leverage data to maximize value to the end consumer.

“As an industry’s leading intelligent Automotive data platform management solution provider globally, we are honored to be a part of W3C, where we intend to drive the work of the Automotive working group. With more connected vehicles being rolled out, it is increasingly important for the automotive industry to define common data models for existing and emerging Web standards to enhance driving experience and safety,” said Amit Gupta, Chief Product Officer, CerebrumX.

About the World Wide Web Consortium (W3C):

The mission of the World Wide Web Consortium (W3C) is to lead the Web to its full potential by creating technical standards and guidelines to ensure that the Web remains open, accessible, and interoperable for everyone around the globe. W3C well-known standards HTML and CSS are the foundational technologies upon which websites are built. W3C works on ensuring that all foundational Web technologies meet the needs of civil society, in areas such as accessibility, internationalization, security, and privacy. W3C also provides the standards that undergird the infrastructure for modern businesses leveraging the Web, in areas such as entertainment, communications, digital publishing, and financial services. That work is created in the open, provided for free and under the ground breaking W3C Patent Policy.

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About CerebrumX

CerebrumX (, headquartered in Princeton, NJ, USA and with offices across NA, EMEA and APAC, provides a ubiquitous data management platform spread across the Edge and Core Network to our partners (OEMs, Media, Insurers, Fleet Companies, Smart Cities/Municipalities, etc.) to enable the activation of connected car data that is as yet un-utilized to any significant level due to the absence of the right Automotive Ecosystem.